Friday, 10 September 2010

DigiPack Analysis


This digipack is very simple in its design. The cover and the back has this sort of vintage design,
with the grainy cream colour for the background with empty frames on the back and a butterfly on the front which looks like its pinned to the cover. The inside booklet follows the same sort of imagery. Since this was a completely new CD Paramore produced, i believe that the title 'brand new eyes' links in with the butterfly image since they evolve from a bug and so it represents a new life and a fresh start, which could be what the band are aiming for. The fact that the bands name is bigger than the title indicates to me that the band still uses their name to pull people into buying their CD, however the image is bigger than the title and the band name which shows that the band are known well enough to be recognized just by the imagery on the cover of their CD's.

Ellie Goulding - Lights

This digipack is ta
ken from Ellie Gouldings new album Lights. Seen as the album is the first one she has released, Ellie is featured on the front to take up the entire cover. this is done so that people recognize the new artist and can find her cd by looking for her image. The title 'Lights' and her name in bold letters are wrote in a gold coloured text, relating to the titles name of being very light and bright. This can also be related to Ellies second name Goulding. I believe this track will appeal to young girls and teenage boys because of the imagery of a beautiful woman and also fans of her music can recognize her.


Evanescence

The Evanescence album work illustrates a certain look for the band. It fits into the gothic/rock type music with the door appearing spooky and the lead singer Amy Lee in an old gothic type dress. The title 'Open Door' relates to the imagery of an open door on the other side of the cover, which is perhaps symbolic to the band that hey are opening a new door for their new album to take off. The font used for the name of the band and the title is also very gothic but very beautiful, much like the lead singer of the band who is featured on the cover, possibly for fans of Evanescence to recognize that this is the bands album. The cover is very attractive and eye catching to bring in new fans who may buy this album because it looks good.


No comments:

Post a Comment